The more that changes, the more remains the same

Do you wish you had more sales?  Do you feel as though you're getting your money's worth out of Internet marketing?  Are you using technology effectively to help you learn about your customers?
This session will cover a lot of ground in sales and customer acquisition, you'll leave with a brain-full of new tactics and tools.  
Schipul's business development director Aaron Long will discuss how he has grown over the last decade using (and sometimes NOT using) the Web to make record sales happen.
  • The online tools you need to succeed - from CRM systems and beyond
  • Creating inbound requests on the Web - mastering Pay-Per-Click to drive sales
  • Tips for connecting in a real and genuine way with prospects and current clients
  • What hasn't changed - the traditions and stand-bys worth holding onto and growing